SHOW SEEN | Prada Fall/Winter 26, Womenswear

SHOW SEEN
Prada Fall/Winter2026 Womenswear, observed through my screen.

Prada as a way of seeing

This season, Prada sent fifteen models down the runway. Each one appeared four times.

Not in new outfits. In the same clothes, with layers removed. The first time you watch, it's surprising. The second time, you start to recognise the repetition. By the third, you understand the device. It mirrors a day in a woman's life. You start with your full look, then remove a coat, transition into work, then into evening, then into home or party. Four looks, one day, one person. Which is exactly how we actually dress on most days.

Then there was the reversal. Layers you would normally wear underneath were placed on top. Layers you would usually place on top were underneath. A shirt under a dress. A petticoat over the entire outfit. The logic of dressing, turned inside out and shown to be arbitrary. You can put anything anywhere. The rules are yours to break.

I haven't studied collections like this in years. Really looked at them, tried to understand what the designer is thinking, what they are doing. Not every brand operates with this level of clarity or intention. Prada is a good place to start because the collections are built around an idea, and every piece contributes to it.

There is conversation in fashion right now about accessibility, about how these houses are out of reach for most people. Prada is not in my budget either. But the Prada ideas are.

This is what I love about fashion at its best. It's not always about buying. It's about seeing, interpreting, adapting. A petticoat worn over everything becomes, in my own wardrobe, a question: what else am I wearing underneath that could go on top? What am I treating as foundational that could be the whole point?

I won't be buying Prada. But the ideas are already entering my wardrobe.


Part of Show Seen, a series of collection observations from The Juliet Report.